Our mission here at Coolestshop is to simply live by our name. Coolestshop has been on the scene since 1999 and is at the forefront of what’s hot.

We are your unique online boutique dedicated to bringing you the latest and most limited edition apparel available. We sell styles found nowhere else and are constantly in collaboration with various artists. You’l find the latest and greatest shoes, shirts, jackets, art prints, and more.

Our sister shop, shoezilla.com allows you, the customer, to browse and sell rare and collectible sneakers. Check out our blog where we take your advice on what to stock. We pride ourselves on our outstanding customer service and are always ready to hear what you have to say.

notsoRED.com is an online store that carries unorthodox, cool, non-faux pas streetwear. Based out of Los Angeles, it is the defender of the independent world and intends to keep it that way by keeping its designs limited.

Some of our local friends that we work with are Buff Monster, Dim Mak, Came Crashing, Freegums, Hydrahead, and JFish. We also work with some international artists - Lite Streetwear, Satellite Castle, 347, Celtic, Eat&Nico, etc.

notsoRED started with a bunch of passionate, adventurous, and artistic people sharing the same ideals and compliments from people on their rare haves and finds. Not only that, they also feel fortunate to be able to experience the alternative culture and would like to share this advantage with others. With this goal in mind, the well-traveled bunch got together and came up with a unique concept – “We’ll do the hunting and share the goods with you.”

So for those of you who want to look effortlessly cool and who hate seeing your shirt on someone else when you walk around town, notsoRED is the place to go. And for those who are simply too busy to go shopping, are too cool to be seen shopping, or just don’t want to spend a fortune yet need new clothes, notsoRED can be of service anywhere at any time of day. You may go to click away and bag away some goodies now. Enjoy.

Triko is an eco-conscious and sophisticated street wear collection for the progressive and eclectic individual. Based in New York City since 2001, designer and founder Hector Estrada is the driving creative force of the Brand.

Triko is a unique and progressive premium clothing brand with an aim to inspire by promoting environmental and social issues through its designs and lifestyle, with a zen like approach to fabric cutting and design.

As an eco-concious designer, Hector utilizes sustainable materials such as, raw and organic cotton, coconut, tagua and recycled soda can buttons in some of his pieces.

Most of the line is limited edition, with great attention to detailed finishes. Hot picks for the summer are the polo weave tops, you’d never look so fresh and clean.

3sixteen:the new royalty is a clothing line based in LA and NYC. It draws its primary influence from medieval power structures and the oppression of the lower class by landowners.

Royalty is traditionally a title that is passed down through lineage or military victory. 3sixteen seeks to introduce a new title, a new kind of royalty that comes through creativity and hard work.

3sixteen:the new royalty’s website serves as both a source of information about the brand as well as an ongoing journal of the day-to-day activities involved with running a streetwear label.

Modus Operandi was born 2 years ago but was only realised last august upon my completion of compulsary national service in the military. Modus Operandi was a phrase mentioned often in the military and in direct dictionary translation simply means Mode Of Operation.

Every T-shirt is a differnt mode, style and mainly inspired by the community in Singapore. In Singapore, we have Chinese, Malays, Indians and Eurasians all living in a small, tiny, sunny island. This explains the imprints of Asia on our tees.

Our company consists of designers with fashion and industrial design background, explaining our passion for the design and apparel field.

Currently, it is an all tee line but in the upcoming months, more products such as jackets, hoodies and bags will be introduced. So be on the lookout for us and support the MO.

//// seems like they got out of business ////

Brand Neusense is the next generation of cutting edge fashion label and designer clothing retailer; focusing on the latest fashions and styles from designer brands around the world.

Brand Neusense is an outlet for designers to vent their creative juices and have them shown to the world via fashion and canvas. Not only do we have our own talented bunch of designers (who travel around the country in a van fighting crime) but we are constantly looking for new blood to submit designs and get paid handsomely for it.

The main aim of Brand Neusense is to locate and supply unique high quality products that cannot be found in your local brand stores. Our suppliers have also committed to developing limited editions that will only be available from Brand Neusense, making your purchase that bit more unique.

We are constantly improving our range, and have new stock arriving regularly, so if you can’t see what you want now keep on visiting and you’ll be sure to find it soon. Alternatively give us a call or drop us an email with a brand suggestion.

Grooveeffect is an urban style, music, and events guide focusing on men’s and women’s streetwear, indie and underground music, and the club and party scene.

Grooveeffect was created by Ivy Rashid and Sean Mulholland, veterans of the streetwear and club culture coming out of the underground rave scene in the 90’s. We watched streetwear go from camo and phat pants to nu-camo all-over prints and skinny jeans. We don’t do any one ‘thing’, but rather take our influences from all around us.

We’re not sneaker heads, we’re not clubbers, we’re not hardcore hip-hop heads, we’re not hypes for any product dropped by flavor-of-the-month brands.

But at the same time we do take a little from all of that, and them mix it in with whatever other random things we think are hot. It’s about developing a personal style. We just try and filter out the noise and give you the good stuff.

Formula Werks is a Chicago/Amsterdam brand founded in 2003, wholly independent, artist-driven streetwear. Run by well known artists MAD, Sket One, Brian Morris, Joey Potts, Intel One, Revise CMW, The Escape Artist, Malin Hanas, and Jose Garibaldi.

About 75% of our goods are limited edition, hand-stitched or hand-pulled. The other quarter are exclusive, one-of-a-kind items such as bags, jackets & caps.

Featured in galleries all over the world and magazines & books galore, it’s all about the art and how it’s rocked. FWX is currently sold in high-end streetwear shops and galleries in the United States, Taiwan, Dubai, Belgium & Germany.

Formula Werks // Stay Beautiful

Headlines & Heroes is more than just apparel. It is fashion created for those who aspire to be more, who aspire to stand for something and to be noticed.

The logo transcends generations by bringing symbols and quotes of legends, gangsters, luminaries, martyrs, anyone who ever left something timeless for the future to envy.

Subscript, an NYC based clothing line, which debuted in Spring 2005, is an ongoing design experiment that employs widely disparate, sub/cultural references, combined with heavy-handed graphic design.

Presently limited to no more than 300 cut-and-sew pieces per style, Subscript combines meticulous attention to detail while integrating traditional and luxury fabrics thereby providing a sophisticated interpretation of classic streetwear.